Client: Magda Korzewska – Architectural Photographer
Project: buy.archphoto.pl
Industry: Art & Photography · E-commerce
Focus: Fine art photography of architecture, available in curated print formats
Scope: WordPress WooCommerce E-commerce Website
Services: UX/UI Design, Online Store Setup, SEO, Payment Integration, Mobile Optimization
🖼️ Project Overview
Magda Korzewska is a professional architectural photographer with a sharp eye for structure, geometry, and spatial storytelling. Her portfolio spans years of exploring the essence of built environments across the world.
The goal of this project was to build a clean, elegant online shop for selling limited edition and open edition art prints directly to architecture lovers, collectors, and design-conscious clients.
🚧 Challenges
- Present photography as both fine art and purchasable product
- Create a smooth and intuitive buying experience
- Enable different print sizes and formats with clear pricing
- Maintain the artistic identity while ensuring technical e-commerce efficiency
- Support a multilingual, international user base
🛠️ Our Approach
We developed the platform using WordPress + WooCommerce, balancing a gallery-like experience with e-commerce functionality. The site emphasizes visual clarity and product storytelling, reflecting the premium nature of the photography.
Key Features:
- Minimalist, architecture-inspired UI design
- Product pages with large, high-resolution previews
- Filterable collections by theme and series
- Flexible shipping options and secure payments (PayPal, Stripe, transfers)
- Lightweight, mobile-first performance
- SEO optimization for art and photography keywords
✅ Key Outcomes
- Professional online presence that aligns with Magda’s artistic brand
- Fully functional e-commerce system for selling art globally
- Enhanced SEO visibility and improved search rankings
- Positive feedback from customers about ease of use and clarity
- A scalable solution for expanding collections over time
