Client: Florasenti
Industry: Holistic Wellness, Aromatherapy, Workshops & Therapy
Website: florasenti.com
Focus: Essential Oils · Natural Therapies · Personal Growth · Wellness Workshops
Project Scope: Website Design, Content Strategy, Branding, Mobile Optimization, SEO
Tech Stack: WordPress (with custom enhancements for blog, shop & booking modules)
🌿 Project Overview
Florasenti is more than a wellness brand—it’s a philosophy rooted in the essence of life. It brings together the healing power of essential oils, aromatherapy, and personal transformation through therapeutic sessions, educational workshops, and nature-based guidance.
The goal of this project was to build a soft, sensory, and trustworthy online space that expresses the Florasenti vision while offering users valuable tools, resources, and a seamless way to explore services.
⚖️ Challenges
- Need to merge the scientific and spiritual aspects of aromatherapy
- Creating a website that feels calm, intuitive, and emotionally resonant
- Presenting a broad range of offerings (oils, workshops, therapy) in a unified way
- Designing a user-friendly platform that invites exploration and trust
- Building a scalable foundation for future e-commerce and content growth
🌼 Our Approach
We worked closely with Florasenti to deeply understand its values: connection with nature, emotional healing, and life energy. This insight shaped both the aesthetics and functionality of the website.
Key Features:
- Earth-toned, minimalist design that evokes calm and balance
- Informative product and therapy pages with sensory descriptions
- Booking module for therapy sessions and workshops
- Optimized blog to support content on essential oils, mindfulness, and lifestyle
- Integrated newsletter and contact flow for personal connection
- Mobile-first design for seamless access
- On-page SEO for organic discovery of natural wellness services
🌟 Key Outcomes
- A serene, authentic brand presence that reflects Florasenti’s essence
- Increased visibility and online inquiries for workshops and therapy sessions
- Stronger engagement through content and social integration
- Scalable structure to grow the shop and deepen the brand narrative
- Positive feedback from users about the calming, natural experience of the site
